hello ronron is founded in the heart of Kuala Lumpur, Malaysia — a melting pot of cultures closely intertwined.

We create the designs in-house and produce our products by small batch with our knit specialist factory.

We take great care with every detail — from concept, design, sampling, material sourcing, garment production, packaging design, campaign photoshoot, web content creations — we are passionate and devoted in what we do, and we will always strive to do better.

We set out to make clothing that highlights Asian women's figures - designs that elongate the silhouette and accent the body curve ratio while staying true to our belief - the clothes should always fit comfortably and feel like a second skin.

In a way, that’s how hello ronron came to be - we analyze the right cut and measurements tailored to Asian women's physiques, and draw inspiration from the past and present heritage classics.

When we started hello ronron, we want to make clothing designed with your real day-to-day routine in mind so every piece can complement your existing outfits seamlessly.

Rather than following seasonal trends, we desire to perfect a solid base of quality and responsibly-made wardrobe essentials, helping you build a timeless capsule collection.

We want to ensure that by wearing hello ronron, you look good, feel great, and always move with amazing ease.