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A focus on fit for East & Southeast Asian Women's silhouettes.
We see a gap for sustainable and quality knitwear products tailored to the humid tropical weather, with a focus on fit for Asian women's silhouettes.
This is how we began building hello ronron, an authentic and user-centric lifestyle brand offering good design, quality materials and timeless styles for the modern Asian Women.
Featuring the Sylvie Dress Cream — video by Creator @ckylantan
Who we are
We are a direct-to-consumer, independent womenswear brand launched in Kuala Lumpur, Malaysia in 2022.
Our main sales channel is our official website, offering international shipping to most destinations worldwide. Our current primary markets are Malaysia, Singapore, Hong Kong, and Taiwan.
Featuring the Sylvie Dress Very Peri — video by Creator @vahbizchinoy
What we do
Our products specialize in spring/summer lightweight knitwear focusing on the fit for East and Southeast Asian women's silhouettes.
With our research and design development, we create sizing system and in-house pattern-cutting blocks based on the measurements of real Asian Women.
Our signature design silhouettes are elongating cuts with purposefully shortened torso (upper body), and a lengthened bottom to highlight Asian women's physiques. Cinch-in waistline and off-shoulder designs are also our features to visually sculpt the curve ratio for our figure.
Featuring the Camille Dress Taupe — video by Creator @lokezey
We practice sustainable knitwear production in limited quantity. By using the Fully Fashioned Knitwear method, the products have smoother seams and better fit.
By the apparel industry standard, this method saves up to 30% of the cut-loss material comparing to the Cut and Sew method.
Featuring the Camille Dress Taupe — video by Creator @eve.chk
We create mindful designs like adjustable skirt slits, Double Knit neckline to better retain shape, material that are breathable to absorb moisture in humid weathers.
We love the minimalistic styles that offer a timeless appeal, and durable quality that both hand and machine wash are viable for our customer's day-to-day routine.
A focus on fit
At hello ronron, our signature cut is slim-fit — embracing the body with comfortable movement ease.
We create seasonless wardrobe capsules that are easy to style with your existing outfits.
Made to last
Every design, material choice, stitch line, and trimmings are considered (and reconsidered) to make our clothes look good and feel good.
As featured in
Knitwear we tried (and loved) for sunny Singapore — HONEYCOMBERS
Creating a lookbook with these 5 hello ronron items — TALLY PRESS
Our Customers & Creators
Our forever evolving inspiration.
Nothing beats the happiness in seeing real women wearing & styling our products in their everyday life!